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16 Brand Accounts I Follow for Inspiration
Plus Instagram is hosting a private webinar for Link in Bio readers!
10 hrs ago
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Rachel Karten
34
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16 Brand Accounts I Follow for Inspiration
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2
This High School’s Social Media Is Run by Students
I talk to the Archer School For Girls about their Content Creators Crew program and helping teens hone their digital literacy skills.
Apr 17
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Rachel Karten
35
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This High School’s Social Media Is Run by Students
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2
Introducing Link in Bio's Very Online Survey
Take part in creating a more useful report on the work you do every day.
Apr 16
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Rachel Karten
29
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Introducing Link in Bio's Very Online Survey
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4
Why the AI Action Figure Trend Is Doing Your Brand a Disservice
Plus six post formats to try this week, resume tips from a marketing recruiter, and more.
Apr 15
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Rachel Karten
68
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Why the AI Action Figure Trend Is Doing Your Brand a Disservice
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25
How Brands Are Responding to Tariffs on Social Media
"Customers want to know what's going on. They feel unstable, especially when it comes to their own spending. People are looking for more…
Apr 10
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Rachel Karten
57
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How Brands Are Responding to Tariffs on Social Media
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4
Brand Social Trend Report: Q1 2025
These are the posts that stuck out, the formats that took over, and the themes that felt inescapable.
Apr 8
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Rachel Karten
84
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Brand Social Trend Report: Q1 2025
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8
Why AI Will Lead to More “Proof of Reality” Posts
AI won't be the biggest trend on brand social. The reaction to it will be.
Apr 3
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Rachel Karten
125
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Why AI Will Lead to More “Proof of Reality” Posts
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29
How to (Responsibly) Trick Viewers Into Watching Your Videos
Plus five post formats to try this week, the TikTok video that led to 5,000 app signups, and more.
Apr 1
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Rachel Karten
44
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How to (Responsibly) Trick Viewers Into Watching Your Videos
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7
March 2025
Is The Ordinary Selling Eggs Rotten Marketing?
Plus five post formats to try, my favorite wireless mic, Duolingo's new writers' room, and more.
Mar 27
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Rachel Karten
44
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Is The Ordinary Selling Eggs Rotten Marketing?
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5
Day in the Life of the Philadelphia Eagles’ Director of Social Media
Super Bowl LIX, slow elevators, and a Gatorade shower: Julie Bacanskas gives us an hour-by-hour account of the team's big win.
Mar 25
•
Rachel Karten
78
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Day in the Life of the Philadelphia Eagles’ Director of Social Media
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10
Your Guide to Building a Social Media Portfolio
"You’ve already done the work. Now it’s time to celebrate yourself."
Mar 20
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Rachel Karten
117
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Your Guide to Building a Social Media Portfolio
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21
Where Did @jcrewmens Go?
Plus five post formats to try this week, the non-social thing my favorite social brands have in common, and more.
Mar 18
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Rachel Karten
43
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Where Did @jcrewmens Go?
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