8 post ideas for your next brainstorm

Plus CAVA's "self-destructing post", why the Los Angeles Public Library is turning a viral video into a series, and more.

Hi everyone! A quick thank you for all of the wonderful feedback on the 2025 Social Media Salary Report. If you use the data to negotiate a raise or advocate for more resourcing, I’d love to know. That really is the goal of it.

Here’s what’s in today’s newsletter:

• CAVA’s “self-destructing post” and Close Friends tease

• 8 post ideas to bring to your next brainstorm

• Why the Los Angeles Public Library is turning a viral video into a series

• The camera New York Magazine’s Senior Social Producer loves

• Your invite to the Link in Bio Discord, which has been described as “an essential place to be for anyone managing social media”

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