13 Comments
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Remote Marketers's avatar

What I love most is how they've built clear brand personality guardrails that let their team get weird and at the same time stay on brand. That's what most brands miss when they try to replicate this creative freedom!

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Rachel Karten's avatar

yep, exactly!

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Nicole Lulinski Weill's avatar

They know who they are. Brand slam dunk.

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Jordan Mazer's avatar

Grillos featured me on their instagram one time and I'll NEVER forget. Grillos loyalist 4 LYFE.

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Rachel Karten's avatar

🗣️🗣️🗣️

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Mica Merrill Rice's avatar

We love Grillos! My son is like a walking unofficial spokesperson for all things pickles 😂

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Rishi Midha's avatar

I freaking love Grillo’s

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Rachel Karten's avatar

the best

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Maryam Mehrtash's avatar

I love this. My dad likes, comments and reposts everything I do. We’ll always be their babies. I also love Grillos pickles.

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Jay Grayson's avatar

I just ate some Grillo's pickles and had zero idea of any of their social media presence. Guess I'm pretty unplugged but the pickles are great.

Best pickles I've ever had are from, believe it or not, Mark Wahlberg's company, but Grillo's pickles are up there.

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Mikala Rempe's avatar

I loved this interview, thanks, Rachel!

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Sid Hiscox's avatar

‘Different songs from the same band.’ - so well phrased I keep repeating it!

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Mary Martha's avatar

I love that you did this one for your Dad! What did he think?

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