Link in Bio

Home
Job Board
Instagram
Archive
About
How @nbcolympics Prepares for the 2024 Paris Olympics
Featuring an interview with Justin Karp, Vice President of Social Media at NBC Sports.
 • 
Rachel Karten
6
Brand Social Trend Report: Q2 2024
Flat lays, the word "ownable", Snapchat text, TikTok Shop, and more.
 • 
Rachel Karten
1
Mohawk Chevrolet's TikTok Is My Favorite TV Show
A car dealership in Ballston Spa, NY is turning out Emmy-worthy videos.
 • 
Rachel Karten
The Link in Bio Guide to Getting a Job in Social
A roadmap for every step of the job search process.
 • 
Rachel Karten
3
Away's Influencer Playbook
I talked to Alice Chen, Director of Social and Community at Away, about the brand's influencer marketing strategy.
 • 
Rachel Karten
2
Most Popular
View all
This Sponsored Post Is Bad
 • Rachel Karten
4
Yes, Duolingo's Viral TikToks Lead to New Learners
 • Rachel Karten
4
My Favorite Content Calendar Template
 • Rachel Karten
Brand Social Trend Report: Q2 2024
 • Rachel Karten
1
LinkedIn Videos Are Doing Numbers
Plus six post formats to try right now, TikTok's new helpful feature, and more.
 • 
Rachel Karten
8
Five Post Formats to Try Right Now
Plus the creator I want to hire, why the Philadelphia 76ers are happy, and more.
 • 
Rachel Karten
7
Why Quinn Posts Photos as Reels
I talked to Brooke Wilczewski, Head of Community at Quinn, about the app's social strategy.
 • 
Rachel Karten
1
Why Starface Joined Letterboxd
Plus a new section in the newsletter for things that make me go “yikes!”
 • 
Rachel Karten
3
The San Diego Zoo Got 48M Views on One TikTok
I talked to Taylor Moore, Senior Social Media Manager for San Diego Zoo Wildlife Alliance, about Twitch, capybaras, and more.
 • 
Rachel Karten
I'm Sorry But Flash Mobs Are Back
Plus four post formats to try right now, how to build "brand energy" on social, and more.
 • 
Rachel Karten
6
She Makes Auto Body Shops Go Viral
Caroline Murray gave me all of her small business social secrets.
 • 
Rachel Karten
5
A Peek Inside My Notes App
Plus 5 post ideas, the class social managers should take, and more.
 • 
Rachel Karten
2
Running @akiandkoichi Is a Family Affair
I talk to Yuri Kim, Brand Director at Beyond Yoga, about starting her parents' fashion account.
 • 
Rachel Karten
1
Link in Bio
Link in Bio
Link in Bio is a newsletter about working in social media, creating clever content, and making sure your boss never asks you to “go viral”.
Recommendations
View all 12
Perfectly Imperfect
Perfectly Imperfect
Perfectly Imperfect
Embedded
Embedded
Nick Catucci
Courtney’s Substack
Courtney’s Substack
Courtney Storer
ICYMI by Lia Haberman
ICYMI by Lia Haberman
Lia Haberman
Hung Up
Hung Up
Hunter Harris
© 2024 Rachel Karten
Privacy ∙ Terms ∙ Collection notice
Start WritingGet the app
Substack is the home for great culture